Privacy Policy

Your privacy is important to us. It is DesiBoy Innovations LLP’s policy to respect your privacy regarding any information we may collect from you through our app, KisanMail.

We only ask for personal information when we truly need it to provide a service to you. We collect it by fair and lawful means, with your knowledge and consent. We also let you know why we’re collecting it and how it will be used.

We only retain collected information for as long as necessary to provide you with your requested service. What data we store, we’ll protect within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use or modification.

We don’t share any personally identifying information publicly or with third-parties, except when required to by law.

Our app may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of other sites, and cannot accept responsibility or liability for their respective privacy policies.

The Company respects the privacy of the Users of the KisanMail App Services and is committed to reasonably protect it in all respects. The information about the User as collected by the Company is: (a) information supplied by users and (b) information automatically tracked while using a mobile device having KisanMail App Services enabled (collectively referred to as “Information”).

1: Information collected from users

To avail certain Services on the KisanMail App, Users are required to provide certain personally identifiable information for the registration process which may include:

  • a) Name,
  • b) Email address
  • c) Phone number
  • d) Aadhar card details (for verification purpose)
  • e) Current location
  • f) User's Contact list

User Provided Information: You provide certain Personally Identifiable Information, such as Your mobile phone number, name and mobile device information to kisanmail when choosing to participate in the use of the kisanmail application, such as registering as a user, messaging other kisanmail users, uploading images. In order to provide the kisanmail service, kisanmail shall periodically access Your address book or contact list on Your mobile phone to locate the mobile phone numbers of other kisanmail users. To ensure a better user experience, kisanmail may also at times, access names stored in Your address book to ensure any incoming messages and push notifications via the SMS feature have a name associated with them.

“last seen” information is available and displayed to each user whom you have added in your Friends (Previously known as "Circle of Friends") (and which you have not blocked), and reflects the last approximate time the kisanmail application has been backgrounded or brought to the foreground on your mobile phone. “Last Seen” information is reported to kisanmail when a user brings the mobile application to the foreground or quits it.

“We shall neither be liable nor responsible” We may be required to share the aforesaid information with government authorities and agencies for the purposes of verification of identity or for prevention, detection or investigation, including cyber incidents, prosecution, and punishment of offences. You agree and consent for Kisan mail to disclose your information, if so required, under applicable law We shall neither be liable nor responsible for any actions or inactions of sellers nor any breach of conditions, representations or warranties by the sellers or manufacturers of the products and hereby expressly disclaim and any all responsibility and liability in that regard. We shall not mediate or resolve any dispute or disagreement between you and the sellers or manufacturers of the products. We further expressly disclaim any warranties or representations (express or implied) in respect of quality, suitability, accuracy, reliability, completeness, timeliness, performance, safety, merchantability, fitness for a particular purpose, or legality of the products listed or displayed or transacted or the content (including product or pricing information and/or specifications) on the app. While we have taken precautions to avoid inaccuracies in content, this website, all content, information (including the price of products), software, products, services and related graphics are provided as is, without warranty of any kind. We do not implicitly or explicitly support or endorse the sale or purchase of any products on the app. At no time shall any right, title or interest in the products sold through or displayed on the app vest with Kisan mail nor shall Kaisan mail have any obligations or liabilities in respect of any transactions on the app.

Business entity information and any other such information as required. The Information as supplied by the users enables us to improve the KisanMail App Services and provide you the most user-friendly experience. In some cases/provision of certain service(s) or utility(ies), we may require your contact address as well. Further, upon downloading the App, Users are requested to share access to their contact list (as stored on their mobile device on which the App is downloaded), so as to enable the User to share the current location with other users (who might be or might not be Users). This contact list of the User is uploaded to, for the purposes of improving and enhancing the User experience of the App.

All required Information is service dependent and the Company may use the above-said user information to, maintain, protect, and improve the KisanMail App Services, and for developing new services. We may also use your current location, address, email address and phone number without further consent for non-marketing or administrative purposes (such as notifying you of major changes, for customer service purposes, providing information about updates to KisanMail App Services).

Any personally identifiable information provided by you will not be considered as sensitive if it is freely available and/or accessible in the public domain. Further, any reviews, comments, messages, blogs posted/uploaded/conveyed/communicated by Users on the public sections of the Site or an Application Store (like the App Store or Play Store) becomes published content and is not considered personally identifiable information which is subject to this Privacy Policy.

In case you choose to decline to submit personally identifiable Information on the KisanMail App/Site, we may not be able to provide certain services on the App/Site to you. We will make reasonable efforts to notify you of the same at the appropriate time. In any case, we will not be liable and or responsible for the denial of certain services to you for lack of you providing the necessary personal information.

When you register with the KisanMail App Services, we may contact you from time to time about updation of your Personal Information to provide the Users such features that we believe may benefit/interest you.

2: Information automatically tracked while using the app or site

We track all users' address/live address records in a cloud-based environment using the services of 3rd party infrastructure service providers.

Demographic and Related Information:

We may reference other sources of demographic and other information in order to provide you with more targeted communications and promotions. We use Google Analytics, among others, to track user behavior on our app/website.

Log File Information:

Our servers automatically collect limited information about your device's connection to the internet, including your IP address, when you visit our Site or use the App. We automatically receive and log information from the App and/or your browser including but not limited to IP address, your device or computer's name, and your operating system, We may also collect log information from your device, including but not limited to your location, IP address, your device's name, device's serial number or unique identification number (e.g. UDID on your iOS device, Android ID or ADID on your Android Device), your device operating system, browser type, and version, CPU speed, and connection speed, etc.


To improve the responsiveness of the Site for our users, we may use "cookies", or similar electronic tools to collect information to assign each visitor a unique, random number as a User Identification (User ID) to understand the User's individual interests using the identified computer. The information collected through these cookies is used by us for the technical administration of the Platform, research, and development, and to improve the quality of our Services. Our partners may also assign their own cookies to your browser, a process that we do not control.

These cookies are intended to be automatically cleared or deleted when the user quits the browser application. You are encouraged to use the “clear cookies” functionality of your browser to ensure such clearing/deletion since it is impossible for us to guarantee, predict or provide for the behavior of your system.

The information we collect with cookies is not sold, rented, or shared with any third parties.

3: Link to third party sites/ad-servers

The Site may include links to other websites. Such websites are governed by their respective privacy policies, which are beyond our control. Once you leave our servers (you can tell where you are by checking the URL in the location bar on your browser), use of any information you provide is governed by the privacy policy of the operator of the site you are visiting. That policy may differ from ours. If you can't find the privacy policy of any of these sites via a link from the website's homepage, you should contact the website directly for more information.

4: Information sharing (Disclosure of the information)

The Company may share the Information (including sensitive personal information) with any third party without obtaining the prior consent of the User in the following limited circumstances:

When it is requested or required by law or by any court or governmental agency or authority to disclose, for the purpose of verification of identity, or for the prevention, detection, investigation including cyber incidents, or for prosecution and punishment of offenses. These disclosures are made in good faith and belief that such disclosure is reasonably necessary for enforcing the Terms of Use or for complying with the applicable laws and regulations.

Personal Information will be kept confidential and will be used for our research, marketing, and strategic client analysis objectives and other internal business purposes only. We do not sell or rent Personal Information except that in case you are a customer of our search services through any of the Media, your Personal Information shall be shared with our subscribers/advertisers and you shall be deemed to have given consent to the same. Further, the subscribers/advertisers who are listed with us may call you, based on the query or inquiry that you make with us, enquiring about any

  • Product / Service or
  • Product / Service of any subscriber/advertiser or
  • Product / Service of any particular subscriber/advertiser.
5: Information on a public forum

When you use certain features on the Platform like any discussion forums, recommendation, rating, reviews or if you post any information, including Personal Information, through comments, messages, User Feedback, such information will be available to all users and the public in general. All such sharing of information will be done at your risk. Please note that if you disclose Personal Information when you make a public post, the same may become publicly available and will be subject to the terms of this Privacy Policy.

6: Accessing and updating personal information

When you use the Site (or any of its sub-sites), we make good faith efforts to provide you, as and when requested by you, with access to your personal information and shall further ensure that any Personal Information or sensitive personal data or information found to be inaccurate or deficient shall be corrected or amended as feasible, subject to any requirement for such personal information or sensitive personal data or information to be retained by law or for legitimate business purposes. We ask individual Users to identify themselves and the Information requested to be accessed, corrected or removed before processing such requests, and we may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical (for instance, requests concerning information residing on backup tapes), or for which access is not otherwise required. In any case, where we provide information access and correction, we perform this service free of charge, except if doing so would require a disproportionate effort. Because of the way we maintain certain services after you delete your Information, residual copies may take a period of time before they are deleted from our active servers and may remain in our backup systems.

7: Information storage and backup

From time to time, we take a backup of your data on the KisanMail App on our cloud database. This is done for the purpose of enabling Users to get their data back in case their phone's data becomes unusable, or phone gets lost, or the user moves to a new phone device. We also use this backup to provide useful insights and information related to their spends such as weekly spends in a month, insights related to spend behavior, etc., and to provide information related to User spends, patterns and User data in the form of aggregated and anonymized statistics on data such as User spends by category, date, time, bank balances, etc.

We shall keep your information in our records till the period of time where we can potentially offer the KisanMail App Services to you. After such a period of time where KisanMail App Services is no more relevant to you, we remove all the information from our records.

8: Information security

We take appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. These include internal reviews of our data collection, storage and processing practices and security measures, including appropriate encryption and physical security measures to guard against unauthorized access to systems where we store personal data. All Information gathered on the KisanMail App is securely stored within the controlled database. Access to the servers is password-protected and is strictly limited.

9: Updates/Changes

We may alter our Privacy Policy from time to time to incorporate necessary changes in technology, applicable law or any other variant. In any case, we reserve the right to change (at any point in time) the terms of this Privacy Policy or the Terms of Use. Any changes we make will be effective immediately on notice, which we may give by posting the new policy on the Site. Your use of the KisanMail App Services after such notice will be deemed acceptance of such changes. We may also make reasonable efforts to inform you via electronic mail. In any case, you are advised to review this Privacy Policy periodically on the Site to ensure that you are aware of the latest version.

10: Contact KisanMail

If You have any questions or concerns about this Privacy Policy or its implementation, You may contact us on the following e-mail ID:


We will strive to address Your feedback and concerns in a timely and effective manner.